The avocado cultivar ‘Maya’ (E1-2-3) is a Hass-type variety intended for mid-to-late season harvest. The fruits are pear-shaped, weighing on average 230–260 g, with black skin that peels easily, and a low seed percentage of about 10%. It belongs to flowering group A. The fruit has a light, creamy texture, good taste, and the tree is vigorous and reaches productivity quickly. Packing houses “Avocado Gal” and “Tzemach” reported a positive impression of its quality and flavor.